Marketing für Arzt- und Heilberufe

Ungesunder Wettbewerb? Unser Rezept: Gesundheitsmarketing. Gesundheitsmarketing heißt heutzutage die Antwort von Ärzten, Therapeuten und Krankenhäusern auf den wachsenden Wettbewerb im Gesundheitswesen. Denn in Zukunft möchten Patienten immer öfter selbst entscheiden,
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